Many watch brands who made a good reliable product and worth paying that extra cost today have decided to push their products into the the bling luxury fashion levels to what I see you must have this watch to be on trend with the rest of the people who must have the next best offering. not realising they have entered the watch purchasing level of "diminishing returns for their money". In the 1960s and seventies Rolex who made a very reliable product for a nearly fair price with only a a down to earth number pf models of watch but now they make more variants of watches than I have had hot lunches also priced to the highest level that the market can stand.
In the late 1960s the work I had had a habit of destroying watches because I worked with high static and magnetic fields that would just stop my watches. Until I was given an cash offer I could not turn down a Military Rolex 5513 on approval by a friends older brother. It did have what I could see where problems because it did not look like the normal 5513 but it was a Rolex and at that time their where a number of these watches floating around if you did know the right people, so I gave him the money. Now this model of watch was built like a brick outhouse though you could not fit a metal strap because the strap bars where permanently fixed though it did have one big redeeming feature it had a very thick plastic crystal and if you scratched it you could polish them out.
I did ware the watch until I retired even though I did get a lot of leg pulling about the watch from work colleagues about having a fake "Mickie Mouse" Rolex and why dont I purchase a real one. and I did just that purchase the correct looking 5513 version. Now traveling to work in various cities in Europe it also dawned on me that those unsavoury types looking over people leaving Airports could also see a Brit waring an expensive watch so I quickly reverted to my Mickey Mouse looking Rolex until a couple of months before I retired when out of the blue a German customs officer at Munich Airport called me over and said take that of your wrist if you dont you will be mugged within the hour. so it went in my pocket either watch never to be worn again.
I am one of those people who feel naked without a watch but these days they are £10 quarts short life versions, the other two are like me in retirement.
Strangely enough the Rolex 5513 is now a very want able watch as old as it is, how things change with fashion

[Linked Image from i.imgur.com]

Mickeys watch is on the left, yes both crowns are unscrewed to remove pressure from the crowns sealing gasket

The only lessons in my life I truly did learn from where the ones I paid for!