FWIW: They had plenty of these loads at their Centennial store on Tuesday last. They were $57.99 which, really, is still a very good price. I've been shooting this stuff in 16 and 20 for almost a year now. Decent ammo for a decent price. Anybody who thought that the $27.99 price wasn't an error of some type had to be delusional. The fact that they honored the error for as long as they did (for the early orders) speaks volumes to me.

I'm no fan of big boxes, but they do provide some nice options here and there, and...screw-ups are to be expected from time to time. For the folks that got a deal, good for you. The rest of you are being pretty unrealistic IMHO.