Read between the lines. SS comes to you and offers to do a feature layout on you. You need to buy X#$,, or on ads with them. You get a lot of exposure for your ads plus feature article but you deplete your ad budget for a few months. It was smart business to do the article. He'll be back.
Kirby's been running ads in SSM on a regular basis for quite some time. And magazines don't require that businesses featured in their articles advertise with them--although it is indeed smart business to do so.
What is a SSM? I kept Kirby's business card from our first and only meeting in June 2014 at Sagola in the MI UP area (Iron Mountain)--I liked him when we first met, and he is one of a few doublegun men who know a great deal, but don't come across as pompous or egotistic when you talk with him- or e-mail or telephone talk either, I consider him to be a class act-- RWTF (Francis Morin) and you can "take that to the ban!!
