The fact that virtually all guns have some form of embellishment (fancy wood, engraving, polish, attention to lines, coloring, etc.) tells me that there is more to guns than simple utility. If I only went shooting to break flying or fast moving targets, I'd stay home. I go to enjoy some socializing, the aesthetics of my gun and the guns of others, taking in some fresh air, laughing about targets hit and missed, and to clear my mind of the every-day. A gun that suits my sense of aesthetics does this better.