Last winter, in the aftermath of the Newtown shooting (and earlier as a result of the Colorado theatre shooting), we had a number of discussions about the issue of "anti-gun = good, gun = bad" and the brainwashing of the North American population that the media in general, Hollywood and the educational system has conducted over the last 40 - 50 years and is continuing to conduct in an effort to change popular culture's views of gun use and ownership.
I suggested at the time that, ultimately, any defense put up to stop the enactment of restrictive and coercive anti-gun laws is doomed to failure, because the powerful influence of the educational system and popular media is too hard to combat over time.
Duck Dynasty is a perfect example of how we (I mean the larger pro firearms population, not just us here on the board or even the NRA) need to re-group from part of our defensive efforts and try to find vehicles in the media that can change the direction of popular culture.
Now of course DD is not perfect and it does play into stereotypes (at least for those who don't watch or haven't been paying attention). But like the multitude of vehicles for anti gun messages we have been bombarded with over the last 40 years, it's no one show/event/person that changes cultures direction. It is an accumulation over time.
IMHO, for those reasons alone, every gun owner should be supporting Phil and the rest of his family.
